Q web home page and front cover analysis- genre research

•     The magazine features a main image whereas the homepage has no main image and just uses secondary ones.
•      Both of the magazines use not the same images but a similar style, both the magazine and home page use black and white images and close up headshots.
• A homepage has a column layout where as a front cover does not this allows a homepage to involve lots of hyperlinks to other pages on their website.
• The magazine and the website both use the logo this gives the label of “Q” a consistent style. However the slogan on the magazine is not used on the home page.
• The website advertises the magazine by featuring a picture of the most recent and the magazine advertises the website by featuring it on the front cover.
• The colour scheme is consistent on the internet and magazine this continues with the brand identity which is important so people recognise the brand with ease.
•     The front cover contains a barcode; this is a big difference because it means you have to pay for the magazine whereas the internet is free. Magazines are less accessible also whereas the internet is much more widely available and cheaper than magazines.